What’s easy for some, simply isn’t for others. Each time I’m speaking to a crowd or meeting with new clients, I have to remind myself that just because something is common sense for me…doesn’t mean it is for the audience.
Fake news is getting a lot of attention as of late. It’s not something new. What’s new is the fact that the public isn’t smart enough to tell the difference, they don’t look for anything deeper than the headline that flashed across their Facebook feed. In short, people have gotten stupid and lazy.
I miss the Weekly World News, a throwback to the day when the public was smart enough to discern fact from fiction. If Bat Boy had come along today, mass hysteria would ensue and the Democratic party would assume he somehow influenced the election.
I’m constantly told by others how easy my line of work is for me. Clients and colleagues reference the fact that this all comes so easily to me, that I just fly by the seat of my pants and inherently know what to say and do. The kind ones refer to me as an idiot savant, the descriptions go downhill from there. I have several clients that are the same way, during a meeting they appear to there for fun instead of work…yet they know the answer to every question and have researched every angle of the discussion at-hand.
What people don’t see is the fact that behind every hour of appearing to have superhuman talents and knowledge, there are countless hours of work and dedication. I’m not more talented or smarter than anyone else in the room, and I’m certainly not a savant (the ‘idiot’ moniker, however, is likely applicable).
Making it all look easy is simply the hardest thing you’ll ever do. But it’s worth it. It’s just like time at the gym. Those that are able to lift more and run faster than you make it look easy, but that’s because they’ve put hours of effort into it. So, work your ass off on when nobody’s looking, and let everyone think you’re naturally the best there’s ever been.